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Frequently Asked Questions

by Jason Sanders on November 16, 2009

Why Choose Us?

What If I’m The Only Member, Or There Aren’t Yet A Lot Of Members In My Area?

What Is The Referral Compensation Plan?

How Do I Join?

How Do I Generate Referrals For Myself?

How Do I Generate Referrals For Others?

Will I Have To Manage A Lot Of Extra Emails In My Mailbox?

What If I Have More Than One Business?

What Does It Cost To Join And What Are The Features?

What Levels Of Membership Are Available And What Benefits Do They Each Give Me?

What Is The History Of The Value Pages Group?

Why Choose Us?

We recognize that there are lots of options for business owners looking to network, expand, and grow their businesses through referrals. If you’ve been researching what is available to you, you may be confused as to what the best way to proceed is, and what will generate the most results for your time and money. Let’s break down some common options available to you and weigh them against The Value Pages Group.

Traditional Business Networking and Referral Groups (think BNI or LeTip). These groups usually have 15 to 50 members and meet weekly at a restaurant for breakfast or lunch. Members’ networking opportunities usually consist of standing up to give a 15 second commercial about their businesses, while their fellow members enjoy their meal. What is the cost of membership in such a group? Membership dues average $300.00 annually. Then there is the cost of purchasing your meal each week. If you take a meal cost of $15.00 X 52 weeks in the year, you get an additional annual fee of $780.00 per year, making your total investment $1,080.00 per year! That is quite a bit of money to spend, but it still doesn’t take into account the time you spend traveling back and forth to the designated restaurant and enjoying your networking lunch (usually 2 hours, one day a week). If you usually take an hour for lunch everyday, you’re only losing one hour per week. But how much is your time worth? If you figure it out, that hour per week lost probably costs you more than the annual membership over the course of a year.

The Value Pages Group improves upon the concepts of traditional business networking and referral groups. It gives you more members, and more members = more referrals. The Value Pages Group supports up to 150 members per chapter offering immense potential for business networking and building referrals. It also allows for instantaneous conversation in just seconds from anywhere with a computer and an internet connection. That’s right, you don’t have to travel or purchase a meal and it only takes minutes per week to get your message out and educate your fellow members about your business. The Value Pages Group offers all of this superior networking and referral building capacity at a truly incredible price point. You can get a taste of what The Value Pages Group has to offer with our Free Trial Membership for 45 days. For more information about the levels of membership that are available and their benefits, Click Here

Social Networking (think Facebook or MySpace). Business owners considering using a social networking site to build their business should not forget that it’s Social Networking. The Social aspect comes first. If your thinking of using one of these sites as an advertising medium, be prepared to alienate your friends and irritate people, in short – failure. Remember your audience may not be all like minded business owners. Business can be generated from these sites, but it is a long term strategy and can not be the focus of your activity on these sites.

The Value Pages Group is a business first site. You don’t have to be shy about putting yourself out there! Members are encouraged to educate one another about their businesses. If you choose to become a member of The Value Pages Group, you’re accepting a promotional role, not just for your own business, but also for the businesses of your fellow members. With this kind of mindset, each chapter of The Value Pages Group will thrive and provide tremendous value to its members.

The Value Pages Group also offers several other features that you wont find in any of the above options.

  • Geographic Focus – There’s nothing wrong with creating contacts all over the country and even the world.  But when given the choice, most small to medium sized businesses would prefer to work with people who are in their own back yard.  The same is true for clients.  The Value Pages Group allows you to focus on building business and relationships with people in your area to insure a long term benefit to your business.
  • Industry-Wide Collaboration – The Value Pages Group  is a great place to connect with others who are in your industry from all across the country.  Businesses experience an unparalleled opportunity to learn from one another and build winning strategies based on common market conditions.  The collaborative forums are separate from the general networking forums to encourage frank and honest discussion.
  • Marketing Platform – Members of The Value Pages Group have the opportunity to generate branded content and create a destination for potential customers.  The content you create is posted on your business’ TVPG website as well as a geographically focused online shopping center for consumers in your area.  All of the blog posts from members of your chapter of The Value Pages Group are posted into this online shopping center so that consumers can be presented with solutions to multiple problems in a single browsing experience.

When it comes to building your business, you’re the only one who can choose the right path for you. We’re not discounting any of the above methods, because they’ve all proven to be effective. They are also not mutually exclusive, you may use one or all to benefit your business. Hopefully this discussion has shown you that The Value Pages Group is a solid investment of your time energy and money and would be a great addition to your overall strategy to build and grow your business. If you you’re not yet convinced, or would like more information, feel free to check out the rest of the website. We’re looking forward to working with you to create a sustainable referral generating engine for your business.

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What If I’m The Only Member, Or There Aren’t Yet A Lot Of Members In My Area?

If you’re potentially the only member in your area, or there aren’t yet a lot of members in your area, you find yourself in a tremendous position of opportunity.

It’s always been our philosophy at The Value Pages Group that we will provide the most innovative and effective tools available to help you build meaningful and lasting relationships with like minded business owners that translate into referrals and increased sales while also giving you the best ways to introduce your business to potential clients over the internet. But it’s up to each individual chapter to make sure that this incredible set of tools finds its way to the brightest and most influential business owners in any given geographic area. We understand that ultimately the people make the group, and that, to a large degree, existing members will determine the make up of the group moving forward as they enthusiastically tell their friends and associates about our site.

So as a founding member of a chapter you have the unique opportunity to make sure that the membership of your chapter consists of only the best and the brightest of business owners. You can choose to invite the heavy hitters of your business community as a way to open up a business relationship with them. If you give business, no doubt you will receive business in return. The Value Pages Group allows you to multiply the power of your business, by harnessing the giving power of a large group of like minded businesses. With The Value Pages Group, your able to give a lot more than you ever could on your own.

You also could bring your existing business relationships into The Value Pages Group. The consistency and immediacy of the communication tools that The Value Pages Group provides will strengthen and enrich any business relationship. Many times the structure of our group is just the thing to intensify business relationships which leads to a much stronger referral relationship.

Even though finding the right people to network with is ultimately to your advantage, we know it will take some of your time. We wouldn’t think of not compensating you for the time you spend. That’s why we have the following Referral Compensation Plan.

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What Is The Referral Compensation Plan?

We want to reward your efforts to grow The Value Pages Group. In order to receive compensation, you have to be a paying member at the Gold Level.

If you are a Paying Gold Member and you refer a new member who ends up paying for membership immediately or immediately after their 45 day trial membership, you will be compensated with ¼ of their membership dues. The way the compensation will be paid varies on the level of membership and the payment option that the new member selects.

If the person you refer selects the “Pay Now” option, you will be compensated right away by PayPal transfer of ¼ of their net membership premium (We are charged a 2.9% + $0.30. and we pay out ¼ of the membership premium after this charge is deducted.) into your PayPal account.

● If the referred person joins as a Silver Member and elect to “Pay Now”, they Pay $125.00 for their annual membership and we receive $96.80 after fees. We will send ¼ of $96.80 or $24.20 to your PayPal account.

If the referred person joins as a Silver Member and elects to “Subscribe”, they will pay $12.50 per month for their membership and we receive $9.41 each month after fees. We will send 3 monthly payments of $9.41 to your PayPal account to be received every other month with The Value Pages Group receiving the first payment. To be clear, if you refer someone who join’s in January as a “Subscriber” The Value Pages Group will get their January, March, May, and July-December monthly Membership dues and you will receive their monthly Membership dues for February, April, and June.*

● If the referred person joins as a Gold Member and elect to “Pay Now”, they Pay $275.00 for their annual membership and we receive $242.45 after fees. We will send ¼ of $242.45 or $60.61 to your PayPal account.

If the referred person joins as a Gold Member and elects to “Subscribe”, they will pay $27.50 per month for their membership and we receive $23.97 each month after fees. We will send 3 monthly payments of $23.97 to your PayPal account to be received every other month with The Value Pages Group receiving the first payment. To be clear, if you refer someone who join’s in January as a “Subscriber” The Value Pages Group will get their January, March, May, and July-December monthly Membership dues and you will receive their monthly Membership dues for February, April, and June.*

* Anyone who chooses the “Subscribe” payment option may cancel their subscription at any time. Should a subscribing member cancel their membership within 6 months, referral compensation shall immediately cease and The Value Pages Group will not be expected to, not will they continue to pay out to any referring member for the canceled membership through the Referral Compensation Plan.

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How Do I Join?

To Join, you’ll find a form under the title Join Us Today near the top right corner of the page. This form is on every page of TheValuePagesGroup.com. Fill out your name, email address, and captcha information and hit the submit button. An invitation and instructions will be emailed to you. You will have the option of joining under a free trial membership or as a paying member. Remember, if you join as a paying member up front, we will extent you membership by a month so that everyone enjoys a free month of membership. If you haven’t received an email from us in 24 hours, please contact Jason [at] TheValuePagesGroup [dot] com. Sometimes out email gets caught in a spam filter.

Prefer to not pay over the internet? Click Here to print the paper application and mail it in with a check.

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How Do I Generate Referrals For Myself?

You have to educate your fellow members about yourself and your business. It is important that you post messages to the forum regularly. Your messages should inform the other members about the different products/services you offer. You can answer questions other members may have that relate to your field of expertise. You should also post letters of recommendation from your own client base, so that the other members will see you as honest and trustworthy and worthy of their referrals. By doing all of these things, you will establish yourself as the go-to person of your trade/profession and you will be surprised how many referrals you receive.

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How Do I Generate Referrals For Others?

You can generate referrals for others in 2 ways.

Learn all you can about your fellow members and what they have to offer through their posts to the online forum, then actively seek to promote their business through your contacts.

Don’t be afraid to ask questions about your other members businesses. Your thoughtful questions mean more exposure for their business.

Post your clients needs on the forum. Since there aretwomembers of nearly every profession, you can refertwobusinesses to your client and let the client choose who they prefer to do business with. This reduces your accountability in a case where you may not be totally familiar with the other two businesses.

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Will I Have To Manage A Lot Of Extra Emails In My Mailbox?

The Value Pages Group has a lot of flexibility. New members by default will receive a live copy of each message as it is posted to the forum. If you would prefer you could change this option to receive:

1. Digest Email (Approximately 1 email per day). You will get up to 25 full new messages bundled into a single email.

2. Abridged Email (No more than 1 email per day). You will get a summary of new activity each day.

3. No Email You can just read the posts on the web.

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What If I Have More Than One Business?

You should inquire in advance. Permission to promote more than one business on a single membership can be given on a case by case basis, depending on the relation of the two businesses. Businesses closely related are more likely to receive approval. If your multiple businesses are not tied together you can promote them through separate memberships.

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What Does It Cost To Join And What Are The Features?

The Value Pages is an online professional networking forum, with the capacity for business to business networking and business to consumer networking depending on the membership level of the customer. All new members will receive a 30 day Free Trial Membership at the Gold Level. Once the 30 days have expired, you can then choose one of the following membership levels.

Basic Membership:
Basic Membership is free. Business members choosing the Basic Membership receive a taste of all the benefits that paying members receive. Basic Members are able to register a profile with The Value Pages Group, but that profile’s visibility from searches by other members and visitors to the networking forum is limited. Basic Members profiles consist of information about their businesses, a personal photo (business logo’s are not permitted with a basic membership) as well as a link to their business website. Basic Members will receive a free blog and have the ability to write and post articles about their area of expertise. The articles will be included in their chapter’s geographically focused online shopping center until the basic trial membership has expired, or as long as the membership is upgraded.

Silver Membership:
Business members choosing the Silver Membership level get the benefits of an incredibly dynamic business to business online professional networking group. Using this group, members can interact around the needs of their business and their clients. Events can be organized and shared. Networking and brand building comes in many forms, and The Value Pages group allows you to stretch your creativity and use a multitude of different media to express your message, from pictures, to slide shows, to video. Prepare to make a permanent and memorable record about who you are and what you do. We want to hear about your company and your successes as only you can tell us!

Silver Membership requires an annual non-refundable fee of $125.00 or $12.50 per month. Members choosing the monthly payment plan will be invoiced monthly and must log in and pay for their renewal each month.  Subscription members can cancel their membership at anytime. Silver Members have minimum participation requirements. For more details please see our Term and Conditions. Silver Members, in order to get the best results from their membership are encouraged to educate their fellow business members about their business through their blog posts and forum interactions with articles about services they provide, notification of special offers and discounts as well as answering questions and providing expertise. Despite the minimum activity limits of the group, there are no maximum activity limits. Members can post as often as they like, as long as the posts are business related.

Silver Members are able to register a profile with The Value Pages Group which will be easily searchable by fellow members or other visitors to www.TheValuePagesGroup.com. Members profiles consist of information about their businesses, the ability to upload a personal photo and a business logo, as well as the ability to link via RSS feed their blog to their profile.

Silver Members have the ability to write and post articles about their area of expertise. The articles will be signed by the author’s personal name, which will be hyperlinked to the members blog where readers can find all the member’s contact information and comment on the content.

Gold Membership:
Gold Member Businesses are serious about getting themselves as much exposure as possible. Gold Members enjoy the best of what The Value Pages Group has to offer, including all the benefits of the Silver Membership package as well as the ability to market directly to potentially thousands of new clients through the business to consumer networking options. Members can educate the public at large about their skills, services, and products through a dynamic group blog (or geographically focused online shopping center), which will attract readership from the local consumer and business community. Perhaps the most powerful tool that Gold Members have is our industry specific collaborative forums. These forums allow members to collaborate with others in their industry regardless of geographic location so they can share and market without boundaries. This combination of local focus and national synergy provides Gold Members with the most powerful Online Business Networking Tools available today.

Gold Membership requires an annual non-refundable fee of $275.00 or $27..50 per month. Members choosing the monthly payment plan accept that their membership is still an annual membership and 12 payments will be billed to the credit card of their choice. Silver Members can upgrade to Gold Membership by paying the difference in cost of the two memberships. Members choosing the monthly payment plan accept that their membership is still an annual membership and 12 payments will be billed to the credit card of their choice. Members upgrading from Silver to Gold membership will automatically restart their membership and accept that 12 payments will be billed to the credit card of their choice each month beginning on the day they choose to upgrade their membership

Gold Members have minimum participation requirements. For more details please see our Terms and Conditions. Despite the minimum activity limits of the group, there are no maximum activity limits. Members can post as often as they like, as long as the posts are business related.

Gold Members are able to register a profile with The Value Pages Group which will be easily searchable by fellow members or other visitors to www.TheValuePagesGroup.com. Members profiles consist of information about their businesses, the ability to upload a personal photo and a business logo, as well as the ability to link via RSS feed their blog to their profile.

Gold Members have the ability to write and post articles about their area of expertise. The articles will be signed by the member’s personal name which will be hyperlinked to the member’s profile where readers can find the member’s contact information.

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What Levels Of Membership Are Available And What Benefits Do They Each Give Me?

Basic

Silver

Gold

Description of Benefits

Search Engine Optimization

Host Free Events

Post Free Events To The Community Calendar

Link A Single URL To Your Profile

Write Articles That Will Be Available On The Articles Section Of The Website And The Author’s Profile

Authors Of Posted Articles Have Their Articles Linked To Their Profile And All Their Contact Information

Upload A Personal Photo To Your Profile

Upload A Business Logo To Your Profile

Host Fee-Based Events

Post Free and Fee-Based Events To The Community Calendar

Link Multiple URL’s To Your Profile

List Associations On Profile

Upload Video Links To Profile

Access Member Directory And Search Features

Profile Receives Enhanced Search Results

Copy Your Blog To Your Profile Through An RSS Feed

Participate In The Value Pages Group’s Proprietary Business To Business Networking Forums With Up To 150 Other Local Businesses

Participate In The Value Pages Group’s Proprietary Geographically Focused Group Blogs, Allowing For Business To Consumer Marketing & Exposing Your Business To Potentially Thousands Of New Customers

Best Ranking In Business Directory And Search Results – Your Profile Will Outrank All Silver and Basic Members

List Your Instant Messenger ID On Your Profile

Because Collaboration Can Be More Powerful Than Competition, Network With Other Members Who Share Your Profession From Across The Country

Gold Members Get Approximately 25 Times More Click-Throughs To Their Websites Than Basic Members

Additional Promotional Features, As We Release Them, Will Only Be Available To Gold Members

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What Is The History Of The Value Pages Group?

Hi, my name is Jason Sanders and I’m the founder and president of The Value Pages Group. I’m a six year veteran of the mortgage industry. As a mortgage professional, I have always been pro-active about continuing education, particularly sales education. Over the years I’ve spent tens of thousands of dollars on seminars, boot camps, coaching and mentoring. All that money was definitely money well spent, as it gave me a clear and concise understanding of what it takes to build a business and propelled my personal mortgage business from average to exceptional.

Over the years, I have picked up countless skills and tips on how to generate sales. However, the most powerful thing I learned was the concept of giving to get. In sales, there are hundreds of people standing in line to teach you how to ask for a referral. But all the asking in the world doesn’t make people want to help you. It takes a specific skill set to get people to want to help you.

I was taught a very powerful system, where the business owner keeps in contact with his/her client base consistently on a rolling 45 day schedule. The key to this system is to never ask for anything, but to give something to your client base every time you speak to them. The things that you would give will probably vary based on your business, but I chose to partner with other local businesses that provided products and services to homeowners. I was able to convince fellow business owners to offer a discount on their products or services to my client base in return for the favor of being introduced to 200 or so potential new clients (my clients).

It was a win win win situation. Businesses that cooperated with me in this endeavor got the benefit of being exposed to new potential clients at no cost. My clients received discounted products and services for their homes from local providers. Ultimately, I won the most! I was able to introduce myself to, and raise my profile with, other business owners in my community. I was also able to offer items of value to my customer base at absolutely no cost to me. That meant that my clients began to look forward to my calls. I wasn’t talking to them about their mortgage anymore. Instead I was talking to them about special offers that I had which could potentially save them money. Potentially is the key word. My whole goal was to provide the perception of value to my client base. It didn’t matter if my clients had the need for the discounted services and products that I was exposing them to, because the most important thing is that they remember that I tried to give them something of value. That fact, created in my clients the subconscious desire to return the favor, thus fulfilling the universal law of reciprocity. I wasn’t necessarily pursuing mortgages for my clients, but rather I was elevating my profile in their minds so that they thought of me when anyone else had a need that I could fill. Their subconscious minds recognized that I was a giver, and generated an agenda to give back to me.

This program was incredibly successful, and after some initial leg work to set up the infrastructure, only required me to contact 3 of my clients each day by phone (in order to contact all my clients in a 45 day period). What surprised me, though, was the amount of referrals and new business that I generated from the business owners that I partnered with. I got more from my partner businesses than from my own client base! The universal law of reciprocity applies to business owners the same as everyone else! The fact that I received more referrals from the business owners than from my own clients underscores the fact that the more you give the more you get. I had actually provided more value to my partners than my clients by volunteering to introduce my partners to my client base compared to offering my client base a 10%-15% discount on my partners services. Ultimately I was a victim of my own success. I generated more than twice as many referrals as I had expected. Since I wasn’t prepared to handle that sort of volume, it soon became harder and harder to allot the time each day to make the 30 phone calls required to reach 3 of my clients. Another challenge with this type of system was that it was hard for me, as a single individual, to generate enough referrals from my client base to match all the referrals that my partner businesses were able to generate for me, which ultimately led to an erosion of their enthusiasm for the program. So I began to think about ways to use the concepts that I had learned in order to generate the same or better results in less time and be able duplicate my results for all my partner businesses.

In the mean time I had joined a traditional Business Networking and Referral Group (along the lines of BNI or LeTip). This group provided me with a lot of referrals, but I noticed a lot of turn over in the membership, and I also noticed that only certain types of businesses were consistently participating. Specifically businesses in the trades were rarely represented. I later learned that it was hard for business owners to manage job sites and retail locations and still be able to take time each week for a 2 hour networking lunch.

I began to envision technology that would allow businesses open and instantaneous communication between one another. As I conceptualized the networking and referral generating services that I wanted, I realized that businesses need a way to develop meaningful business relationships with one another in a way that will maximize their resources – their money, and more importantly their time. It was important to me that this group would allow any and every type of business to participate. It was obvious that face to face meetings are powerful, but I wanted my time to count for something. I imagined, instead of networking meetings, networking events that would meet real business needs and provide a fun and productive business environment. I’m proud to say that I think we got it right. We were able to develop a system that will harness the power of numbers to the business owner’s favor, while still maintaining the intensity and benefit of a focus group or a mastermind group, and one that can be utilized and capitalized on with only minutes invested per week. After a lot of planning, consultation, and testing The Value Pages Group was launched on October 28, 2008.

Thank you so much for your interest in The Value Pages Group. Please check out the rest of the website for more information. We’re looking forward to having you as a member!

Sincerely,

Jason Sanders
President

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